Hello, I am Paul Jukes. Based in Hove, I am a Brand, Marketing & Social Media Specialist to businesses that wish to better communicate with their audience.
Through my strategic and creative thinking I support companies, large and small, better communicate their brand message.
Since graduating in Graphic Design in 1994, I have developed my passion for strategic brand and marketing development and got my creative hands dirty! Over the years I have made the tea, held ladders and even painted props. However, for the past 10 years I have been helping an array of new and established brands with their individual marketing objectives.
On a personal level, over the past 4.5 years I have also grown my own passion project/brand across social media, (Outta Puff Daddys), which now reaches millions of accounts globally per month and further informs my main profession.
I deliver clear thinking that enables the brands I support to better connect with their consumers both commercially and emotionally. At the heart of my process is a desire to understand the ‘why.’ I relish the opportunity to delve deeper into a brand and find an impact worth making.
How can I help?
• Are you facing new pressures within your market place - maybe from competition or changing consumer habits?
• Do you wish to expand your business into new markets or to meet new growth aspirations?
• Are you wanting to launch a new product or service?
• Is your marketing feeling tired or needing a new injection of inspiration?
• Do you want to better understand social media, make it work harder, and/or maybe even just establish if it's appropriate for you?
• Do you wish to better educate your staff/team with regards your brand values and objectives?
• Has someone told you that you need a new logo?
Believe it or not...
it does not start with your logo!
First we must establish your 'why' and then we can correctly develop the 'how'.
With an effective strategy, we can drive your business forwards with total clarity.
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This often involves working alongside senior managers and teams already in place - such as existing marketing departments, designers and external agencies. My role is to support them, not replace them. Together with my guidance the correct communication assets can then be created and a strategy for your brand and marketing defined.
"I worked with Paul for 5 years - within his strategic role at Warren Creative. He helped me understand what the brand stood for in a very congested marketplace. Whilst we knew our products and our heritage, Paul guided us - consistently promoting the most important values of the brand to our customers. The clarity and ease for our customers to absorb our brand message was a huge factor in consistent year on year growth. Paul is very knowledgeable (and deeply passionate) about his subject, as well as being a delightful person to communicate with.”
Mike Picanza
Head of Sales & Marketing
Spendor Audio Systems Ltd
I'd welcome the opportunity to discuss your marketing objectives, establish the challenges you face and together build a brand that truly resonates with your audience.
Paul Jukes • Brand & Marketing Consultant